David Contract

Marketing Team Lead The Betesh Group

David is a successful marketing and ecommerce executive with 25+ years of experience at both large and entrepreneurial CPGs across four categories including OTC, Food, Pet, and Baby. He is currently the Global Marketing Team Lead (equivalent to VP Global Marketing) for Baby Brezza, the #1 brand of baby appliances globally, where he leads the brand's marketing, innovation, ecommerce, DTC and business development efforts worldwide. David has led Baby Brezza to a 30%+ sales CAGR from 2017-2023 despite declining birth rates by reinventing the brand, launching highly incremental DTC channels, rejuvenating innovation, expanding distribution especially via ecommerce and optimizing all marketing efforts. He has a unique combination of classic CPG training at large, well-known brand companies including Kraft and Merck and a strong track record of success in small, entrepreneurial environments like NUK and Baby Brezza. David has driven exceptional sales and profit growth by rethinking business fundamentals, developing and executing break-through marketing programs and innovation, identifying smart marketing and operational efficiencies and growing DTC and ecommerce channels. What sets David apart is his entrepreneurial mindset, strong drive for results, creativity, strategic and marketing skills and passion/energy that inspires his teams to deliver 110%. David graduated from Princeton University with a BA in Politics and East Asian Studies and received his MBA with High Honors from the Kellogg Business School at Northwestern University. He’s also a father to 3 wonderful children, a twice-elected Councilman in Westfield, NJ where he resides, a YMCA Swim Official and avid fan of baseball and skiing.