eTail Palm Springs 2020

February 24 - 27, 2020

JW Marriott, Palm Springs, CA

Barbara Thau, Sr. Features Editor at CO - US Chamber of Commerce

Barbara Thau


Sr. Features Editor
CO - US Chamber of Commerce

Check out the incredible speaker line-up to see who will be joining Barbara.

Download The Latest Agenda

Day 1: eCommerce And Omnichannel Growth Drivers

Tuesday, February 25th, 2020


8:15 AM Keynote Fireside Chat: Turning Williams-Sonoma, Inc. From Traditional Retail To Tech Retail

Yasir Anwar believes two types of companies are going to survive and thrive in the upcoming decade: companies whose business is tech or companies where tech is how they do their business. A lot of cultural shifts and transformation needs to take place to effectively put tech at the forefront of all decision-making right behind the customer. Listen in as Yasir lays out the Williams-Sonoma, Inc. innovation story, where more than 55% of the company’s sales are online.

  • How Williams-Sonoma, Inc. is becoming a tech retail company, building their own experimentation platform
  • WSI’s acquisition of Outward, Inc. – a 3D visualization platform – to further strengthen its retail leadership
  • Technology that WSI harnesses, like AI, ML, visualization, and omni shipping logistics 
  • What’s next in sustainability and the challenges it presents for manufacturing and supply chain