Monday, February 23: Summit Day
Influencer marketing has emerged as a dynamic powerhouse that fuels every stage of the customer journey—from sparking brand awareness to igniting deep engagement, accelerating conversions, and cultivating lasting loyalty. As shoppers increasingly turn to authentic voices they trust, retailers can no longer afford to overlook the impact of strategic influencer partnerships. During this panel, industry trailblazers unveil game-changing insights and proven tactics to harness influencer marketing’s full potential, crafting seamless campaigns that drive real, measurable results across the entire funnel.
- Understand how influencer marketing can drive results at every stage of the customer journey
- Learn to strategically select creators and content types to target audiences effectively
- Discover measurement techniques to track influencer impact beyond immediate sales
- Explore best practices for integrating influencer campaigns into a cohesive, full-funnel marketing strategy
As consumer expectations for fast, reliable delivery continue to rise, retailers face mounting pressure to overcome complex fulfillment challenges. From managing last-mile logistics to optimizing inventory and shipping costs, getting delivery right is critical to customer satisfaction and loyalty. During this panel, industry experts share actionable solutions and best practices to tackle the toughest delivery and fulfillment obstacles, helping retail brands streamline operations and exceed shopper expectations. They will discuss:
- Using real time data and insights to enhance and prioritize decision making
- Determining whether or not to promote when demand is outpacing supply but key promotional events are upcoming
- Keeping your inventory fresh and ensuring out of stock products don’t dominate a consumer’s experience
- Steps for keeping consumers engaged and finding alternate products to purchase
- Reviewing lessons learned and mistakes to avoid
Check out the incredible speaker line-up to see who will be joining Amera.
Download The Latest Agenda