Alix de Sagazan

Co-Founder & CEO AB Tasty

After graduating from business school, Alix de Sagazan worked several years as a product manager for a media agency. Driven by her entrepreneurial spirit, she decided to start her own business with colleague Rémi Aubert. Their company quickly evolved from a consulting agency to an A/B testing and personalization technology provider. Fostered by rapid growth, AB Tasty now sells its platform worldwide and leads the European market. Alix is also involved in the investment fund Side Capital and Saas Partners that help promising startups to develop. AB Tasty now helps more than 600 brands to improve UX and increase ROI and counts more than 170 employees across six countries, including the US, UK, Germany, Spain, France, San Francisco, and most recently, Singapore.