eTail West 2018

February 26-March 01, 2018

JW Marriott, Palm Springs, CA


Andrea Grant

Director, Digital Marketing

As Director of Digital Marketing for Cabela's, Andrea Grant drives cross-channel strategy via social, mobile and email.  Since joining the World's Foremost Outfitter in 2013, Andrea has opened the Denver-based corporate extension office, implemented a solid social content strategy, streamlined mobile experiences and refined the email program while interjecting a healthy dose of user experience and increased conversion. Prior to Cabela's, Andrea managed the global CRM and loyalty program at Crocs Inc. Her passion as a customer advocate and background in digital strategy, enhances the customer experience and has garnered national recognition.