Nikolai Rochnik

Senior Director, Product Management Albertsons Companies

Nik Rochnik is a Product Management leader at Albertsons Media Collective, the retail media arm of national grocer, Albertsons Companies. Nik is responsible for managing and developing ad technology products and building and fostering key technology that drive innovation and growth for advertisers. Prior to his time at Albertsons Media Collective, Nik worked on a variety of digital ad channels—from mobile apps to CTV and out-of-home. He holds multiple patents in predictive advertising and is passionate about his volunteer work with the Red Cross, managing disaster response operations. Nik holds a degree in Computer Science from Bentley University.

Wednesday, February 25

4:20 PM Track 2: Panel: Retail Media Networks: Unlocking a High-Margin Monetization Channel for Retailers

Unlocking new revenue streams in retail goes far beyond traditional sales—it’s about leveraging data and audience insights to create powerful advertising opportunities that benefit both retailers and brands. Retail media networks offer a high-margin channel that transforms shopper interactions into profitable partnerships and personalized marketing experiences. During this panel, industry leaders unveil proven strategies to build and optimize retail media networks that drive incremental revenue, deepen brand relationships, and deliver measurable impact by

Leveraging first-party customer data and owned digital assets to deliver highly targeted ads for high-margin revenue
Enhancing customer experience and loyalty by serving relevant, personalized promotions both online and in-store
Strengthening retailer-brand partnerships and providing brands with direct access to consumers at the point of purchase, improving advertising effectiveness and ROI
Expanding beyond traditional on-site placements by integrating off-site and in-store media, maximizing reach and tapping into rapidly growing profit pools
Investing in robust technology infrastructure and transparent collaboration to scale retail media operations efficiently and build trust with advertising partners

Check out the incredible speaker line-up to see who will be joining Nikolai.

Download The Latest Agenda