eTail West 2019

February 19 - 22, 2019

JW Marriott, Palm Springs, CA


Selena Kalvaria

VP, Brand Marketing

4:20 PM Fireside Chat

In an always on culture, take advantage of mobile in the store environment is absolutely critical. What are the best and most effective uses for mobile in bricks? Discuss ideas for:

• Enhancing the customers’ education by providing information about the quality or use of a product
• Creating product tutorials on how to use the product by showing video 
• Personalizing messages via the app based on consumer preferences and shopping behavior
• Equipping in-store associates with mobile tech for a top omni-experience 

Check out the incredible speaker line-up to see who will be joining Selena.

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