eTail Palm Springs 2020

February 24 - 27, 2020

JW Marriott, Palm Springs, CA

Matthew Erley, VP, Growth at Havenly
Havenly Logo

Matthew Erley

VP, Growth

Check out the incredible speaker line-up to see who will be joining Matthew .

Download The Latest Agenda

Day 1: eCommerce And Omnichannel Growth Drivers

Tuesday, February 25th, 2020

2:10 PM The Path To Personalized eCommerce

Havenly, an online interior design company is revolutionizing the industry by connecting customers to designers in an easy and accessible way. Matthew Havenly, VP of Growth, will share how they are builing a conversion engine for products that haven’t been traditionally sold online (like sofas). Customers work with a concierge who provides access to hundreds of brands and handles ordering and delivery.

  • How a conversion engine works to boost conversion rates
  • How they are using personalization to optimize the conversion funnel
  • Lessons learned from introducing a new revenue stream