eTail West 2019

February 19 - 22, 2019

JW Marriott, Palm Springs, CA

1.888.482.6012

Kyle Pretsch


IT Director - Omnichannel & Integrations
Lucky Brand


4:40 PM Fireside Chat: What’s The Point? What Customers Really Want From An Omni-Loyalty Program

Kyle and team launched a new omni-loyalty program this year, and the findings have been fun and funny. Learn what Kyle has discovered about Lucky Brand’s customers, and how they interact with the brand in-store and online, while accumulating thousands of points for elite status.


Check out the incredible speaker line-up to see who will be joining Kyle.

Download The Latest Agenda