Justin Cohen is the Senior Director of E-Commerce & Global Omnichannel Operations at the ALDO Group, responsible for the strategic direction, and execution of the ALDO brand’s e-commerce efforts, as well as all aspects of global Omnichannel operations related to the Aldo Group’s digital growth agenda. In his current role he oversees Marketing & Merchandising for the direct-to-consumer (DTC) e-commerce business (aldoshoes.com), Amazon & marketplace development, as well as post-purchase customer experience, order fulfillment, and the customer contact centre. Before joining the ALDO Group in 2018, Justin spearheaded DTC E-Commerce, Digital Wholesale, and Digital Strategy for Keurig Dr. Pepper’s Canadian business unit, and prior to that, worked at Google where he led media sales on the CPG (Beverage) vertical. Justin also spent many years at Sony Music, tackling a variety of international mandates ranging from Consumer Insights, Strategy, Sales, Brand Management, Artist Development, A&R and Marketing. In his current role at the ALDO Group, Justin has been a change enabler; working with his team to grow the online business through new approaches to E-Commerce management (Agile Marketing, Web & Email Personalization, Content Strategy Development), and unlock new business opportunities in the digital space.
Check out the incredible speaker line-up to see who will be joining Justin.
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