eTail West 2018

February 26-March 01, 2018

JW Marriott, Palm Springs, CA


Kesha Patel

Group Manager
The Clorox Company

Kesha Patel thrives on data and analytics. She is the Web Analytics Group Manager at Clorox where she has been paving the path of site analytics for the past 5 years.  Her data driven mindset has provided the various teams within the organization to leverage data in ways they previously hadnt thought to use it. She believes the digital world is colliding and platforms are shifting to keep up, and we as individuals need to do the same.