eTail Palm Springs 2025

February 24 - 27, 2025

JW Marriott Desert Springs, Palm Springs, CA

Harlan Bratcher

Global Business Development Head JD.com

Harlan Bratcher is Global Business Development Head for fashion at JD.com, China’s largest retailer, where he is responsible for introducing Western brands to China and JD’s platform. A retail veteran and entrepreneur, he was previously CEO of Reed Krakoff and was President and CEO of A|X Armani Exchange for 14 years, from 2001 to 2014, managing all aspects of the day-to-day operations of A|X. Prior to that, Harlan was Senior Vice President of Global Marketing at Calvin Klein, and held executive and management positions at companies including Sony Corporation and QVC, where he successfully launched Q2, the upscale lifestyle home shopping network.

Check out the incredible speaker line-up to see who will be joining Harlan.

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